Introducing Four of the World's Most Rotten Uncles
A peek inside 2024's hottest Christmas present from lazy uncles
We’re fast approaching Christmas — a time when every publisher dumps 50% of their list on the market, hoping to cash in on shoppers looking for presents.
It makes sense. Books make fantastic presents.
They’re not too expensive ($10-$25), and they show that you understand the giftee.
Whether you’ve bought a crime thriller because your mum loves murdery stories, or you’ve bought a Tolkien box-set because your daughter is weirdly obsessed with Frodo Baggins, you’ve put some thought into it.
Maybe you want the person to read the same book as you so you can share in its glory. Maybe you write personalised messages inside the cover.
Maybe you want them to think of you every time they see it on the bookshelf.
Books make great presents.
So, in my ultimate wisdom, I’ve decided to copy this strategy.
The A-Z of Rotten Uncles is aimed at uncles who need a Christmas present for their 7-11-year-old niece or nephew.
Let’s imagine a time-starved uncle searches Amazon for ‘presents for niece’. They’ll find a book which makes them look brilliant compared to the 26 featured rotters.
That’s the idea.
I promised a sneak peek into the characters featured in the book.
Here it is.
Uncle Dilshan has particularly poor hygiene standards.
Uncle Karl watches a lot of conspiracy videos. He has a few strange theories about the ‘coal trolls’.
Uncle Barry is VERY competitive. He wants to win at everything, even if it’s just shopping in the supermarket.
Uncle Jiffy is always in a rush. He acts like he is still 19 and goes to raves in his suped-up boy-racer hatchback. He is a forty-one-year-old pharmacist from Slough.
All of these brilliant illustrations will be in the book (along with many others).
Next time, I’ll have more information on how you can get involved in the project and we’ll announce the publication date.
Drive safe, don’t be so competitive, avoid those dodgy YouTube channels, and for God’s sake, take a shower!
And be nice to your niblings.
See you next time.
Phil
Those illustrations are truly magnificent! And it looks like the uncles are just as interesting 😀 I can’t wait to get my hands on a copy of that - as a gift for myself 😉